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Need to feed the copywriter with another content assignment? Simple as that, quality guidelines largely define the success in Google but require deep research of the subject. So why waste time and mental-effort trying to recollect the very same process again and again? Even experienced jet pilots stick to the checklist before taking off. After…

Quality SEO is impossible without services and automation. But when it comes to data analytics nothing can compete with MS Excel (or Google Spreadsheets), probably the most under-rated tool in the industry. Back in the days, I used to think that profound Excel knowledge was a prerogative of Business Analysts and Accountants. My usage of…